Privacy statement Zuidwest-Drenthe

Last updated: 22 May 2026

This privacy statement applies to all services of Stichting Gebiedspromotie Zuidwest Drenthe and the use of the Zuidwest-Drenthe website.

1. Who are we?

Foundation Area Promotion Southwest Drenthe
Kloosterstraat 12
7963 AH Ruinen
Chamber of Commerce: 94610681
E-mail: info@zuidwestdrenthe.nl/en

We are responsible for processing personal data as described in this privacy statement.

2. What personal data do we process?

We process personal data only when necessary for our services.

These can include:

  • first name;
  • surname;
  • e-mail address;
  • residence;
  • IP address;
  • browser and device data;
  • Data on website usage (via analytics and cookies).

3. Newsletter (Mailchimp)

When you subscribe to our newsletter, we process your:

  • first name;
  • surname;
  • residence;
  • e-mail address.

This data is used to send news and updates about Southwest Drenthe.

The newsletter is sent via Mailchimp. Mailchimp processes data on our behalf. A processing agreement has been concluded with Mailchimp and, where possible, data are protected outside the EU according to standard contractual clauses.

You can unsubscribe at any time via the unsubscribe link in each newsletter.

4. Contact and business registration

If you send us an e-mail or contact us at info@zuidwestdrenthe.nl/en, we will use your details exclusively to reply to your message.

Entrepreneur registrations are via e-mail or external referrals. This data is not structurally stored in a system unless necessary to maintain contact.

5. Events

For events, we refer to external websites, such as drenthe.nl. We are not responsible for the processing of personal data on these external platforms. We advise you to consult the privacy statement there.

6. Cookies

Our website uses cookies.

We use cookies for:

  • Making the website function well (functionally);
  • Analysing website usage (analytical);
  • Marketing purposes (such as advertising and tracking cookies).

On your first visit, we display a cookie banner in which you can consent or set your preferences.

You can always disable cookies via your browser settings.

7. Analytical and marketing tools

We use the following services:

Google Analytics

We use Google Analytics to gain insight into the use of our website. IP addresses are anonymised where possible and a processing agreement is in place.

Meta Pixel

We use Meta Pixel to measure advertising results and reach relevant target groups. This only happens when you give your consent via the cookie banner.

8. Purposes of data processing

We process personal data for:

  • Sending newsletters;
  • answering questions;
  • Improving our website;
  • analysing visitor behaviour;
  • Marketing and advertising purposes (only with permission).

9. Sharing data with third parties

We do not share personal data with third parties for commercial purposes.

Data is only shared with parties necessary for our services, such as:

  • Mailchimp (newsletter);
  • Google (analytics);
  • Meta (ad measurement).

Processing agreements have been concluded with these parties where applicable.

10. Retention periods

We do not retain personal data for longer than is necessary for the purpose for which it was collected, unless a legal retention obligation applies.

11. Security

We take appropriate technical and organisational measures to protect personal data against misuse, loss, unauthorised access and unwanted disclosure.

12. Your rights

You are entitled to:

  • view your details;
  • have your data corrected;
  • have your data removed;
  • object to processing;
  • revoke your consent;
  • data transfer request.

You can contact us for this at info@zuidwestdrenthe.nl/en.

We respond within 30 days.

13. Cookies and consent

Our cookie banner offers you a choice between:

  • only necessary cookies;
  • preferences;
  • analytical cookies;
  • marketing cookies.

Analytical and marketing cookies are placed only after you give your consent.

14. External links

Our website contains links to external websites (such as YouTube or drenthe.nl). We are not responsible for the processing of personal data on these external websites.

15. Changes

We may amend this privacy statement if legislation or our services change. The most recent version can always be found on our website.